What Makes a Gourmet Rice Crispy Treat Different?

A rice crispy treat seems pretty simple. Crispy cereal, marshmallow, a little sweetness, and you're done.

At least, that's what we used to think.

When you take something as nostalgic as a classic crispy treat and start playing with the size, texture, flavors, toppings, and fillings, it can become a completely different dessert. That's basically the idea behind every Crispycake we make at The Crispery.

So what actually makes a gourmet rice crispy treat different from the ones you probably remember growing up?

It Starts With the Texture

For us, this is the big one.

A great crispy treat shouldn't require a workout to take a bite. We want our Crispycakes to be soft, gooey, marshmallowy, and easy to pull apart.

If you grew up eating homemade Rice Krispies Treats, you probably remember sneaking one while they were still fresh and soft. That's the experience we're chasing, just on a much bigger scale.

And when we say bigger, we mean it.

Crispycakes aren't thin little bars. They're thick, oversized bakery treats that feel like an actual dessert.

Then Things Get Interesting

Plain & Sweet is our original Crispycake, and sometimes you really can't beat the classic.

But once we started creating flavors, we realized there was a ridiculous amount you could do with a marshmallow crispy treat.

Cookies & Cream adds crushed chocolate sandwich cookies and a whole cookie on top. S'Mores brings together marshmallow, graham cracker, and chocolate. Fruity Crispies adds a colorful burst of fruity cereal flavor. Banana Pudding turns another nostalgic dessert into something completely different in Crispycake form.

And that's only scratching the surface.

We've created Crispycakes inspired by cookies, cereal, chocolate, fruit, coffee, peanut butter, seasonal desserts, and whatever else sounds delicious enough for us to try.

That's probably our favorite part of making them.

It's Still Supposed to Feel Nostalgic

For all the flavors we've created, we never want to lose what makes crispy treats so good in the first place.

They're fun.

There isn't anything stuffy or overly fancy about eating a giant marshmallow treat with your hands.

People discover The Crispery because they're looking for unusual desserts, gourmet rice crispy treats, food gifts, or flavors they haven't seen before. But once they actually try one, we hear the same kinds of comments over and over again.

It reminds them of being a kid.

That's a pretty great compliment.

They're Also Really Fun to Give Someone

We've learned that Crispycakes have a second life as gifts.

People send them for birthdays, thank-you gifts, college care packages, celebrations, corporate gifts, and sometimes for absolutely no reason other than wanting to send somebody something good.

We think part of the appeal is that they're familiar without being predictable.

Almost everyone knows what a crispy treat is. But handing someone a giant, bakery-style version covered in cookies, chocolate, sprinkles, or fruity cereal gets a very different reaction.

Especially now that our orders arrive in our new giftable Crispery blue boxes, opening a box of Crispycakes feels a lot more like opening a present.

So, What Makes a Crispycake Different?

It's still built around the simple marshmallow cereal treat so many of us grew up loving.

We've just taken it a little further.

Okay, maybe a lot further.

Bigger. Softer. Gooier. More marshmallow. More flavors. More toppings. And a lot more possibilities than we ever imagined when The Crispery started making them.

There will always be a place for a classic rice crispy treat.

But sometimes you want the giant Cookies & Cream one with a whole cookie sitting on top.

We completely understand.